The perfume and fashion house presents the first limited edition of the iconic Eau de Rochas, embodied by French actress Zoé Félix.

Initially launched for Mother’s Day in 1970, Eau de Rochas is now one of the essentials in perfumery. The fragrance had never before had a limited edition.

The packaging of the fragrance
For this tremendous first, the house called on Aurore de La Morinerie, a famous French illustrator famous in fashion, to customize the perfume case. This one displays a gradient of blue on a white background, revealing a refined feminine silhouette.

“I was delighted to create a case for the Eau de Rochas limited edition. It was particularly interesting to work on the blue color so appreciated by Marcel Rochas, to transcribe the intensity of this mythical water”, confides the artist.